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Blog EntryBlogJun 22, 2011
Sofa-shaped popcorn bags promote a sofa event at a department store in Brazil to the tune of a 17% increase in sofa sales, according to Ogilvy Brasil, the agency behind the stunt. Don't think I've seen popcorn bags used as an ad medium... more
Previous blog entries:
Jun 22-Novelties: The America?s Cup, Translated for Television
Jun 22-The First Digital Copywriter
Jun 22-Microsoft Demos iTV Ads Using Its Kinect Technology
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